Bayer Australia Brand Film
Description
Bayer Australia brand team asked us to create an online film that launched the new global brand position in Australia to both employees and consumers.
Results
The film spearheaded the new brand position and set the tonal shift for all subsequent communications. Not only did it shift consumer opinions, but it also helped employees to understand what the new brand position looks and feels like and how they can communicate it.
Bayer Australia Brand Film
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6
Corporate
Copywriting
Film